Powered Up a Healthcare Apparel eCommerce Website to Handle 5000+ Orders/Minute & Boost Online Shopping

The initial website version was built to boost outreach, gain a digital presence, and increase sales. However, the site architecture, built on legacy systems, resulted in severe performance degradation due to heavy traffic and order volumes. It became quite apparent to the client that the website revamp was inevitable by boosting performance and delivering modern experiences to customers (healthcare professionals).

• The legacy system architecture was monolithic and proved to be too weak to sustain increasing load. It consistently resulted in poor performances and hampered online shopping experiences.
• Understanding the legacy system architecture is always a complex challenge without any documentation. Our engineers have to study, analyze, and then prepare a roadmap to get started.
• The outdated website powered by Magento 1 no longer supported a few existing PHP 8.1 extensions. The team had to update them manually, which was a time-consuming process.
• A strict timeline for a complete revamp demanded proactive collaboration and clever planning to deliver a modern eCommerce solution.

• Our top Magento 2 developers executed code review, Magento 2 upgradation, and PHP version upgrades with standard practices. This is what was needed to increase Google Page Score.
• The medical eCommerce store has dynamic product listings with varying attributes, categories, and filtering options. Our eCommerce programmers integrated GraphQL to simplify creating and customizing these listings and filter product data.
• Elasticsearch service was implemented for smart product browsing to deliver the ultimate experience.
• BOPIS (Buy Online, Pick-Up In Store) functionality integration empowered customers to buy anything online and pick up the order from a nearby store.
• AI-powered features such as product recommendations, automated search, etc. helped to drive conversions, boost revenue, and build a fresh shopping experience.
• Yotpo integration boosted customer retention rate and loyalty through a reward point system.
• Implemented Order Dynamics ERP software system that streamlined multiple operations related to accounting, shipping, inventory, SCM, etc. to boost overall efficiency.

• We implemented an Azure cloud server to bring power to the platform for handling 5000+ requests per minute.
• Improved site speed and new UI allow customers to place orders faster.
• Customer loyalty is boosted by 40x via Klarna payment gateway
  which offers monthly installments for easy buying.
• ERP integration offered the client a centralized platform to manage, monitor, and track multiple operations to
  boost overall efficiency.