Healthy Planet Canada
Boosted Sales by 200% for the Biggest Supplement Retailer with Omnichannel eCommerce Solution.
200%
Boost in Sales
50%
Less AWS Cost
30%
Less Time to Deploy
170%
More Traffic
HPC is the leading supplier of healthy food, supplements, sports nutrition, and beauty products with 37+ physical stores. They aim to deliver quality products to people in every corner of Canada from the nearest locations. They wanted a complete revamp of their previous eCommerce platform to make it seamless and boost sales.
Country
Canada, USA
Duration
6 Months
Industry
Healthcare, eCommerce
Services
Project Discovery, UI/UX Design, Backend & Front-end Development, Cloud Services, DevOps, Digital Marketing
Technologies
Magento 2, PHP, Redis, Elasticsearch, GraphQL, AWS Cloud
Problem Statement
The initial HPC website was built on Magento 1 with basic functionalities. The client felt the need for comprehensive UI/UX enhancements to deliver an exceptional user experience, maintain web performance, and scale the app. The client also wanted to optimize AWS costs and cloud services to reduce deployment times.
Challenges
- HPC’s outdated (previous) Magento eCommerce store was still on Magento version 1. To deliver modernism, a migration to Magento 2 was inevitable.
- The UI/UX and functionalities needed to be updated, leading the brand to stagnant revenue generation. Revamping the whole website was the key.
- A centralized omnichannel solution that provides a seamless shopping experience was needed to complement and leverage 37+ physical stores.
Solution
- Our eCommerce experts performed Magento 1 to Magento 2 migration with significant features and functionality upgrades.
- Elasticsearch was used to search for products easily, innovating the browsing experience.
- Our DevOps experts implemented the Cloud Run autoscaling feature to scale the containerized applications in response to varying traffic loads.
- We implemented and deployed an SEO-friendly eCommerce web app with a modern design and features within the timeline. We also offer digital marketing operations that have boosted platform traffic & revenue.
Result
Our expert teams helped HPC to deliver end-to-end software services and DevOps expertise to optimize their cloud spending, revamp the website, and boost post-launch digital marketing.
- Reduced deployment time by 30% with Magento 2 expertise.
- Cut down AWS cost by 50% with CI-CD & cloud expertise.
- SEO and Social media marketing led to a 170% increase in website traffic.
- Increased sales by 200%.
Our cloud engineers optimized the cloud expenditure to reduce monthly AWS costs by 50%.
M1 to M2 migration was a master stroke to deploy cutting-edge features & deliver modern CX & BX.
