UI Design Tips for Marketplace App like Uber & Airbnb

Jun 24, 2021

Angelina Eillott

By Angelina Eillott

UI Design Tips for Marketplace App like Uber & Airbnb

The  custom mobile app development  market has reached new heights. When we speak about creating a counterfeit of an on-demand delivery service, we usually mean something like Uber or Airbnb. Uber and Airbnb, two big decacorns (businesses valued $10 billion or more), are worth billions of dollars.  In August 2018, Uber was valued at $72 billion, while Airbnb was valued at $29.3 billion. 

Uber is accessible in over 600 cities in over 65 countries. Every day, almost two million people use Airbnb to find a place to stay. What about these two businesses that attract so many individuals to use their apps daily and inspire entrepreneurs to imitate them? One of them is the decision to  hire the best graphic designers  and a good  UI/UX Design company.

What Services Do On-demand Platforms Like Uber And Airbnb Provide?

All customers gain greatly from apps like Uber and Airbnb:

  • Customers may buy products and services from anywhere, monitor order delivery using GPS, and pay with in-app payments.
  • Producers may simply manage their companies and accept or reject requests from inside one application.
  • Consumers and manufacturers may both provide feedback on their experiences.

Also Read:[  The Best Marketplace Integration Solutions From Bytes Technolab For Your ECommerce Store]

Here Are Some UI Tips to Design a Similar App

Construct The Boring Block First

A back end with an admin interface is the uninteresting block. That’s where your app logic will be stored, as well as clever algorithms that will match customers and vendors; it’s the magical heart of your marketplace software.

Furthermore, the admin interface allows your workers to oversee the whole process from beginning to end: from placing an order to completing a transaction to writing a service/product review.

Even if you’re working on a self-regulating marketplace software, you’ll need to arbitrate disputes, handle transactions, control user behaviors, and so on in certain instances.

So we’re talking about a well-designed bespoke web application. It won’t be as sophisticated as Gmail or other cutting-edge online applications, but it will take a lot of time and work to develop, even if you hire the  best UX/UI designers in USA.

Design The Alluring Features Next

The consumer marketplace app – the one we use to purchase a pizza, a taxi, or home repairs — is the fancy stuff. Customers have grown fussy since the early iPhone days, so it needs to be fancy by definition.

The commodity is the most important element of any marketplace app from the customer’s viewpoint. So you would want to put some extra work into improving a product page:

  • A description of the product or service
  • User ratings and reviews
  • Other characteristics that consumers look for in a good marketplace app are:
  • Authorization and registration
  • Sellers and buyers with their own user accounts.
  • Product/service catalog with search and filters
  • Notifications and communications inside the app
  • Matching with suppliers based on geolocation

Overall, most consumers picture a customer-facing marketplace app when they think of a marketplace app. However, as we’ve previously established, there are additional parts to this puzzle: in order to orchestrate the app, you’ll need to think about the fundamental engine. And that will be better facilitated by hiring reputed  UX/UI design services.

Curate The Not-so-attractive Features With Great Precision

A separate app for suppliers or sellers (iOS + Android) should always be included in marketplace app development. Yes, drivers need to get ride requests with user profiles (which they may choose), merchants need a location to post their wares, and auto mechanics need to fill up a profile.

That is an additional hardship if you’re on a tight budget. Many businesses transfer profile filling elements and everything else not connected to order operations to a web application, which is cheaper to build to reduce the work needed to create a provider app.

On the other hand, (essentially anything related to service/product delivery) have a home in the mobile app.

The wonderful thing about provider applications is that they don’t need much effort to make them seem nice. When you’re just starting out, merchants see your app as a possible income source and are forced to stay with whatever you have to offer.

Of course, the user experience should still be well-thought-out. Otherwise, providers may decide that registering with your app isn’t worth the effort. Taxi drivers, for example, are well-known for switching from Uber to Lyft when a better order is available. Your app will win if your marketplace guarantees that suppliers get a consistent flow of orders and a user-friendly interface.

Opt for Useful Tech Shortcuts

Because creating a marketplace app is a great effort, I suggest implementing different functionalities using off-the-shelf components.

Here are several SDKs and APIs that you may utilize in your marketplace app for various parts:

  • Authentication options include Google, Facebook, Apple ID, and Auth0.
  • Twilio and SendBird are two options for chatting.
  • Google Maps, Apple Maps, Mapbox, and Carto are some of the mapping services available.
  • Stripe, PayPal, and Skrill are all accepted methods of payment.
  • Firebase and Parse are used on the backend.

Pay Due Attention To After Release Maintenance

One difference with a marketplace platform is that once it’s live, you’ll need to monitor its content to prevent rules breaches like spam or inappropriate images, among other things.

All of this is accessible via your dashboard application, which is part of the core engine we discussed before. Users should also be able to report problematic material quickly.

What is the best way to build an app like Uber or AirBnB?

Customer happiness and ease of use are crucial in any industry, which is why a well-branded user interface and UX are essential. Hence, the primary step would be to hire a well-versed  UI/UX design company.

You may hire a freelancer, a local agency, or an offshore  UI/UX design company  to design and build an app like Airbnb, Uber, Etsy, Fiverr, Udemy, Amazon, and so on. Each option has its own set of advantages and disadvantages:

Finding a freelancer takes time, the quality of their work is variable, managing freelancers is difficult, and they often leave at the worst possible time. However, this is the most cost-effective method of creating a mobile app. Sometimes, you might even find the  best UI/UX designers in USA  via various freelancing websites.

A local agency is a more expensive alternative. Top-economy nations have high-quality standards. Forcing meaningful input (UX research) and providing appropriate output documentation are two things that costly design firms have in common. They also handle project management, which prevents missed deadlines and unnecessary rework. It is, in our opinion, the most costly option, but with a perfect USP and business plan, it is well worth it.

Another option is to hire remote  UX/UI design services.It would be a victory if you can locate an offshore UX design firm that does thorough initial research, creates appropriate design documentation, manages design teams, and speaks your language. It is also possible that the price will be a little more than if you did it yourself. However, you still receive all of the advantages of working with a local design firm (including UX research, design teams, project management, and precise design documentation).

Understanding Revenue Streams for Designing Apps like Uber and Airbnb

You should certainly consider including a revenue model in designing an Uber-like app. For example, as you may know, Uber does not have its own parking lot; instead, it relies on drivers who have their own cars.

Essentially, profit comes from rides, and the Uber ride calculator takes into account one or more factors, such as:

  • Base fare – a set charge for Uber app service that varies by Uber vehicle type and location.
  • Price per mile
  • Cost per minute – costs based on the GPS signal
  • A booking charge (sometimes known as a safe rides fee) is a fee that helps to defray some of the expenses of running a business.

It’s worth noting that the Uber app has a dynamic pricing mechanism, which was first panned. This approach is based on surge pricing, which is linked to current traffic conditions, driver availability, and holiday seasons, among other factors.

Other businesses like Airbnb, hotel booking sites, and others with a limited supply utilize this pricing model since many customers are willing to pay more to obtain the service.

The following are some examples of how an Uber-like app may be monetized:

  • Drivers’ commissions
  • Passengers’ trip prices
  • Charges incurred due to trip cancellation

Do you want to know how much money Uber makes? As you may be aware, Uber has struggled to make a profit in the United States.This scenario has just lately altered; the  business is now valued at $72 billion.Each ride generates a 25% fee for Uber. Surprisingly, each trip’s net profit is just $0.19 on average, with the remainder covering the company’s costs and taxes.

Concluding Thoughts

Marketplace apps are becoming increasingly common in our daily lives. Consider how many of these markets you’ve visited in the last week. You’ve most likely utilized a two-sided marketplace to purchase food, transportation, entertainment, and other items.

Entrepreneurs have many possibilities with two-sided markets, but one of the greatest challenges is building the platform. It may take years and tens of thousands of dollars to build a two-sided marketplace, but the process will showcase better productivity if you  hire the best graphic designers.

Get in touch with  Bytes Technolab , for expert advice on UI Design Tips for Marketplace App like Uber & Airbnb.

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