Online Furniture Store using Magento 2

Documentation, UI/UX Design, Development, Deployment, Maintenance & Support


Magento-2, MySQL, Redis, Elasticsearch, PHP, Fastly, Varnish cache, Autoscaling, Web access firewall, New Relic, Github, Debian Linux, Ngnix, AWS Cloud, GraphQL

About the Client

Casabella Furniture is a UK-based family omnichannel family business selling high-quality solid wood furniture and accessories, started back in 2005. They have had an eCommerce store powered by the older Magento 1 that was outdated in recent years. 


The client reached us by exploring our eCommerce expertise and experience, especially in Magento 2 migration and development. A full-fledged transformation was expected in all aspects, from design to development.


Project Objectives

The main goal was to revamp their existing Magento 1 eCommerce store by migrating it to Magento 2, deliver a fresh look and feel through UI/UX redesign and development. 


Some of the recommended functionalities to be included by our business experts are Trustpilot, Instagram feed, and ERP integration for managing orders, inventory, and shipment. 


Ever since the introduction of Magento 2 in 2015, some of the coolest functionalities stopped being compatible with Magento 1. This automatically puts a limitation on the online retail store and the business was getting affected.


The existing online furniture retail store powered by Magento 1 was in dire need of redesign and rebuilding by migrating it to the latest Magento 2.


The Challenge

To re-establish the branding with extensive functionalities within a stringent timeline was an uphill task for our Magento 2 dev team. As there were some custom logic and functionalities to be implemented to meet the client’s expectations, we had to put the end-users in the center of everything to ensure ultimate online shopping experiences.

The Solution

Our Magento experts analyzed the existing store at first. The project team was defined and brainstorming sessions were held to come up with a strategic plan to design, migrate, develop, and deploy a fully-functional Magento 2 powered eCommerce Store. 


We added salient features that boost shopping experiences and migrated data from the existing store in a hassle-free way with minimal downtime. As it was supposed to be an omnichannel solution, we build an eCommerce store that can be in sync with all the physical stores with no chance of errors.

Important Features

  • Integrated Hitachi Finance system integration as a client was already using it and also, it was a business demand.
  • Synchronized the system with POS at retail stores.
  • Elastic search for better search results and improved user experience.
  • Page builder to create dynamic pages without any technical help or consultations.
  • Microsoft Navision ERP System Integrated to assist stores with orders, products, finance, supply chain, and analytics.
  • Form builder to create dynamic forms as and when required without any technical help and place them anywhere in the store.
  • Zip code-based product availability in different stores.
  • Apple Pay payment gateway Integrated to facilitate users with different Payment options.
  • Customized checkout as per the client’s requirement.
  • Developed a Quotation module to get a quote for specific products.
  • Requirement submission and approval module before submitting a quote.
  • Appointment management custom module developed as per business requirement.
  • Consumers can Schedule product delivery at a specific time and date.

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We helped the client create a user-friendly Magento 2 store that engaged the users and helped them increase their sales by 200% from the first month itself. The client was very happy and pleased with the eCommerce store we delivered and planning to build a mobile app for his business too. 

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